Mobile and website development plays a vital role in today’s business domain, with companies striving to create unique apps that attract users. 

To onboard customers, businesses/startups compete with each other to offer their services through a mobile app or website with the best user experience. Both UI UX pricing, design and development are crucial for creating a successful app. 

It is important for enterprises that UX/UI designers in Melbourne & Sydney, Australia must provide eye-catching graphics and very intuitive navigation to guarantee that your website or mobile app is easy to use.  

It is so because UI/UX design encompasses all aspects that encourage your consumers to stay on your website or download your app from the Apple App Store or Google Play Store. 

Therefore, investing in high-quality UX/UI design cost in Melbourne is a key factor in driving user engagement and retention, ultimately leading to higher revenue. As a result, spending some money in good website UI and UX design cost can pay off in the long run. 

But you might be wondering that, how much does UI/UX design cost in Australia?  

Well, the average UI UX design cost in Australia ranges from $55 to $80 per hour. This range reflects the experience level of the designer and the complexity of your project. 

Meanwhile, with hourly rates in this range, a simple website project might cost around $4,000 AUD, while a complex app could reach $12,000 AUD or more. 

It is important to note that this is just an estimate. To get a more accurate idea on pricing, it is advice to consult with the best UX/UI design agency in Australia. 

In this blogpost, we will look into the factors that influence the UI UX design cost in Australia and how much time does it takes to develop it.  

Let’s get started!  


Understanding UI Design

UI stands for User Interface. UI design involves a user-focused approach to designing the front end of a solution. This means creating the appearance of a website, web app, or app. 

UI Design encompasses all graphics, layout, and touchpoints that allow users to interact with the website. 

This interface must be functional and simple to use while keeping users engaged. The design incorporates typography, colour palettes, buttons, animation, images, and more. 

Price UI design also plays a crucial factor for business to succeed in this competitive industry. 

It’s important to note that user interface design and graphic design are not the same. Although they may appear similar, they are distinct from each other.  

What is UX Design?

User experience, commonly known as UX, is the process of developing an experience for the intended user interacting with the website or app. Its primary focus is on how users interact with the website and the services provided. 

ui/ux design


The main aim of UX is to ensure that the user’s journey on the website or mobile app is enjoyable and converts them into business customers. PWA UX Design Principles guide designers in delivering better results. 

A bad experience can make the user leave the website within seconds. On the other hand, a good experience can significantly impact the user’s perception of your business and can even lead to increased customer conversion rates. 

Therefore, it has become important foe SMEs, startups and large businesses to invest in UX design cost. 

Key Statistics on UX UI Design Cost - 2024

As per a recent report, given below are some latest UI UX design cost stats: 

  • 94% of the website’s first impressions are attributed to its design.  
  • 59% of customers prefer a simple website design over a stunning one.  
  • 24.3% of companies spend between $2,000 and $2,500 on web design.  
  • 55% of users spend less than 15 seconds on a website before they leave.  
  • 80% of users will scan a website before they read it.  
  • 44% of users will leave a website if they don’t find what they’re looking for within three clicks. 

Why UI UX Design Price is Important for Enterprises in Australia 2024?

Given below are some of the reasons why UI UX design price is important for startups and businesses in Melbourne & Sydney, Australia: – 

Improved User Engagement and Conversion Rates

A well-designed website or app with a user-friendly interface and intuitive navigation encourages users to stay engaged, explore further, and ultimately take desired actions, such as making purchases or signing up for services. 

Meanwhile investing in UI UX design cost also leads to increased conversion rates and higher ROI for businesses. 

Enhanced Brand Image and Customer Loyalty

A positive user experience fosters a sense of trust and satisfaction, leading to stronger brand loyalty. 

A visually appealing and user-friendly interface along with a good UI UX design price reflects positively on the brand, creating a professional and trustworthy image in the minds of customers. 

Increased Efficiency and Reduced Costs

When startups and large enterprises invest in a good design along with UI/UX design cost, it reduces user errors and frustrations, resulting in a smoother and more efficient user journey. This translates to reduced customer support costs and increased operational efficiency. 

Additionally, a well-designed product is more likely to be adopted and used by customers, leading to reduced marketing and low UI/UX design costs. 

Improved Accessibility and Inclusivity

By incorporating inclusive design principles and investing UI/UX design cost in businesses can ensure that their digital products are accessible to everyone, regardless of their abilities. 

This not only demonstrates social responsibility but also expands the potential customer base and opens doors to new market opportunities. 

Improves SEO Campaigns

A good website interface combined with robust UI/UX design price can also help a business’s SEO campaigns and strategy. A website with a good user experience may result in longer visit durations and reduced bounce rates, both of which are beneficial for search engine results. Furthermore, investing in UX design cost makes it simpler for search engines to crawl and index, increasing its overall exposure in search results. 

How to Create an Effective UI/UX Design Technique for Small Businesses in Australia 2024?

UX/UI design cost is essential for startups and small enterprises for a variety of reasons. These includes: –

It contributes towards ensuring that clients have a great experience from beginning to end. Understanding the various stages of a customer’s journey allows you to build user interfaces and experiences that are relevant and useful at each point.

Keep it basic. You can avoid costly mistakes in the future by adopting common patterns and templates and testing your designs on real consumers.

A strong design and affordable UX/UI design cost for small businesses is critical to increase user engagement and conversions.

By assigning a specific person or team to focus on this area, you can make sure that your business is user-friendly and easy to navigate. 

Factors Influencing UI/UX Design & Its Cost in Australia

There are various factors that affect the UX/UI design price in Melbourne & Sydney, Australia. So, let’s explore each one of them. 

website app development

1. Intent to Develop an App or a Website

When it comes to website or mobile app design costs, the objective behind it plays a crucial role in determining UI UX cost, and time required for design. 

For instance, if you aim to create a website to promote your product, you need to adhere to SEO guidelines, which might take longer to develop while also increasing the design to cost. 

However, if you intend to build an informative website, with affordable UI UX design cost then its design can be implemented in a shorter time frame.

2. The Complexity of Idea and Design

Before starting the website design and development process, it is crucial to formulate a clear idea, as everything depends on it. 

As a thumb rule, the more complex the idea, the longer it will take to develop UI/UX design from scratch, and the more it will cost. 

The overall complexity of the website will be determined by various factors such as the number of features, the number of roles involved, and the size of the website. If the website is large, there is a higher chance of increased complexity. 

Therefore, it is essential to take the time to develop a clear and concise idea before starting the UI/UX design projects and development process.  

3. Size of The Team Members

The cost of website design is influenced by the number of team members participating in the design process. A website design agency comprises a team of individuals who design and develop a website: 

  • Project Manager  
  • Team Leader  
  • UX/UI Designers  
  • Graphic Designers  
  • Frontend Developers  
  • Backend Developers  
  • QAs  

4. Range of Features

Regarding the website design, several features significantly determine the UI UX cost and time required to complete a project. 

A fully functional website requires multiple features, like user registration, profile creation, booking services or order items, payment options, and more. 

Each of these features comes with its own cost, and they collectively determine the project’s overall UI/UX design cost. 

From a design perspective, integrating each feature also takes time and requires careful synchronisation with the design, which can increase or decrease the design workload based on the nature of the feature.  

5. Choosing a Platform

The choice of platforms you select for your app, be it iOS, Android, or cross-platform development, can impact UX app design cost. 

Creating designs for multiple platforms may require extra effort to adjust the design according to each platform’s guidelines and requirements. 

6. Project Timeline

The timeline for project completion can affect UI/UX design expense. Tight or urgent deadlines might necessitate extra resources or overtime work, increasing the overall UI UX costs. 

Rushed design processes can also lead to inefficiencies and compromises in the design quality, which might result in additional revisions and adjustments. 

Breaking Down the UI/UX Design Cost 2024

he website design cost in Australia can vary depending on the company’s size and requirements. If you are looking to hire dedicated developers, it might be more expensive than hiring web developers who work on projects as required. 

It is advisable to get quotes from more than one company before deciding which to work with. Some companies charge by the hour, while others charge based on the size of your project. 

You should also inquire about their UI UX design cost per person/hour to understand your commitment and whether you can afford them.  

The UI UX design cost is also affected by the location of the UX UI designers. 

According to market trends, it is as follows: 

Country Hourly Rate
United States $80-140
Canada $70-130
United Kingdom $60-100
Australia $55-80
Germany $50-70
France $45-60
India $35-50

How much does it cost to design a website in Australia?

The UI/UX designing cost of a website and UI UX icon can vary based on various aspects, including the size and complexity of the site, the number of pages, the amount of customisation, and the designer’s experience and ability. 

The website design cost in Australia varies depending on the type of website: 

Website Type Estimated Cost (AUD)
Basic brochure website $500 - $2,000
Small business website $2,000 - $5,000
Ecommerce website $5,000 - $20,000
Custom enterprise website $20,000+

How much does it cost to redesign an app in Australia?

Wondering about how much does it cost to design an app? 

Well, the cost of designing an app varies based on various aspects, including its complexity, the amount of features it incorporates, the platform for which it is being published and the app designers cost. 

The type of app has a significant impact on the mobile app UI/UX design costs.  

App Type Estimated Cost (AUD)
Basic App $20,000 - $50,000
Medium Complexity App $50,000 - $150,000
High Complexity App $150,000 - $500,000

How Long Does It Take to Design an App or Website?

Thinking about how much time it takes to design an app! The time it takes to design an app or website can vary greatly depending on the project’s complexity, the designer’s experience, and the number of people working on the project. 

Moreover, here is the average estimate of the amount of time it will take to complete your project at Vrinsoft.  

UI/UX App Design Timeline 

  • Small App (Simple MVP)- 2-4 weeks  
  • Medium App (Moderate Features)- 6-8 weeks  
  • Large App (Complex Features)- 10-12 weeks  

UI/UX Website Design Timeline   

  • Small Website (Basic Pages)- 4-6 weeks  
  • Medium Website (More Content)- 8-10 weeks  
  • Large Website (Multiple Pages, E-commerce)- 12-16 weeks  


This comprehensive blog post covered all the essential information about the UI UX design price in Melbourne, Australia. 

If you want to learn more about the topic or create a design that both attracts customers and helps your business grow, then all you need to do is contact a renowned UX UI design company for bespoke UI UX design services. 

How Can Vrinsoft Assist you in Designing a Robust App or Website?

Vrinsoft Pty Ltd is the top mobile app and website development company in Melbourne, Australia, with over a decade of experience in the IT domain. 

As a leading mobile UI UX design company in Australia our innovative expertise and tailored solutions help businesses develop a visually appealing and user-friendly app or website, ensuring a strong digital presence that engages audiences. Contact us to discuss your next UI design project.  

Get in touch with us to hire best UI UX designers in Australia and transform your vision into a dynamic reality. 

FAQs on How Much Does UI UX Design Cost in 2024

Q: Is UX design in demand in 2024?

Absolutely, UI UX design is more than a profession; it’s a quest for developing experiences. In an environment when user engagement is important, the demand for experienced UI/UX designers is increasing. Small businesses are recognising the importance of UI design cost in developing products that resonate with people. 

Q: What factors determine the cost of UI UX design?

The cost of UI UX design projects depends on various factors such as project complexity, scope, the experience level of the designer or agency, geographical location, and additional services required. 

However, more complex user experience design in Melbourne & Sydney, Australia extensive research, custom animations, and specialised user testing can increase costs.  

Q. Can outsourcing UI UX design reduce costs?

Yes, outsourcing UI UX design can potentially reduce the cost. Many businesses outsource design work to regions with lower labour costs without compromising quality. 

Website design cost in Sydney, Perth in Australia and other countries like India, Ukraine, and Philippines are known for offering UI UX pricing services at competitive rates.  

Q: How can businesses minimise UI UX design costs without compromising quality?

Several strategies can help reduce UI UX pricing. Clear project scopes and requirements can prevent unnecessary revisions. 

Utilising prototyping tools to visualise concepts beforehand can streamline the design process and minimise revisions. 

Additionally, opting for creative design approaches and being open to feedback can refine the product efficiently, thus reducing overall UI UX design costs. 

Q. What is the future of UI UX design in 2030?

The world of technology is advancing at an unprecedented pace, which is also quite exciting! This makes predicting the future of UX difficult, especially as we approach 2030. Think about how far we have come in just the last decade. The future of website design and UI design cost will surely broaden the UX design concepts. 

Tell us your Queries, We are Listening

Get In Touch

Estimations & Planning for Business Decisions

Please send me a Non Disclosure Agreement for a Confidential Consultation